Connected TV for Australian SMEs · Platform in development
TV advertising that performs.
Built for Australian business.
All in one platform.
Plan, launch and measure connected TV campaigns from one self-serve platform, with the budget control, targeting and reporting you expect from digital.
Self-serve · Budgets you control · Australian audiences
Smart TVs
Streaming apps
Broadcaster video on demand
Free ad-supported channels
Streaming devices
Platform preview
One dashboard, from brief to results.
Everything you need to run a TV campaign, in a workflow that feels like the digital tools you already use.
Plan
Target
Launch
Measure
Illustrative preview · sample data
Campaign budget
$5,000
Impressions delivered
142,800
Completion rate
94%
Target postcodes
Sydney metro
How it works
From commercial to campaign results
AusperTV is being designed to make launching a connected TV campaign feel like buying digital media, with no specialist knowledge needed.
Upload · Example
TV-ready
spring-sale_30s.mp4
30 sec
Resolution
1920 × 1080
Creative check
Passed
Upload your commercial
Use an existing television-ready video, or get creative support to produce one.
Sydney metro
Adults 25–54
Home owners
+ Add audience
Choose your audience
Define the customers and Australian locations that matter most to your business.
Budget
$5,000
Flight dates
1 – 28 March
Objective
Reach
Est. impressions
~140,000
Set your budget and dates
Pick a budget that suits your business, choose your timing and set a campaign objective.
Your ad
→
AusperTV
→
Smart TVs
Streaming apps
Launch and measure
Go live on connected TV screens and track delivery and results in one clear dashboard.
Why connected TV
Add television to your performance mix.
AusperTV is being created for businesses that want television’s impact with the flexibility and visibility they expect from digital advertising.
Plan with greater flexibility
Set the budget, dates and objective that suit your business, and adjust as you learn.
Reach audiences on connected screens
Show up on the biggest screen in the house, in front of the households that matter to you.
Measure delivery in one place
See where your ads ran and how the campaign performed, in one clear dashboard.
Why AusperTV
Designed to be simpler than traditional TV buying.
How AusperTV is being built to compare with the way television has usually been bought.
Feature
AusperTV
Traditional TV
Self-serve campaign setup
✓
—
Budget set by your business
✓
Larger commitments
Audience and location targeting
✓
Broad reach
Campaign reporting
In one dashboard
Varies
Specialist media buyer needed
Not required
Usually
Who it's for
Made for businesses that sell locally and grow online.
If you already advertise on search and social, connected TV is the next screen to add.
Trades and home services
Be the name they remember when the job comes up.
Plumbers, electricians, builders and landscapers can target the suburbs they service and build trust before the call.
Retail and e-commerce
Turn big-screen attention into store visits and sales.
Launch seasonal campaigns, promote new ranges and support your search and social spend with TV.
Professional and local services
Build credibility in the markets you serve.
Clinics, real estate agents, gyms and advisers can reach households in their area on a budget that suits them.
FAQ
Frequently asked questions
Can't find what you're looking for? Email hello@auspertv.com.au and we'll get back to you.
What is connected TV advertising?
Connected TV (CTV) ads play on internet-connected televisions, through smart TVs, streaming apps and devices. They appear on the big screen like a traditional TV ad, but can be bought, targeted and measured more like digital advertising.
How much do I need to spend?
AusperTV is being designed around budgets that suit small and medium businesses. We'll share pricing details with registered businesses ahead of launch.
Do I need a TV commercial already?
You can upload an existing television-ready video. If you don't have one, we're planning creative support to help you get started.
Can I target specific areas?
Yes. Campaigns are being built around relevant audiences and Australian locations, so you can focus on the areas where your customers are.
When does AusperTV launch?
The platform is currently in development. Register your interest and we'll keep you updated on launch timing and early campaign opportunities.
Early access
Be part of the AusperTV launch.
Register your interest to receive platform updates and learn about early campaign opportunities.